Drama Kids International

DRAMA KIDS DEVELOPS CHILDREN AND TEENS – NOT AN ACTING SCHOOL

With over 10,000 students currently enrolled, Drama Kids is the largest and most successful after-school drama program in the U.S. With that said, however, Drama Kids does not consider themselves to be a drama company. Rather, Drama Kids has created a uniquely different “developmental drama” program that uses drama activities to teach and build important life-long skills in creative thinking, public speaking, and leadership with a big emphasis on developing confidence and self-esteem. New class activities are used in EACH LESSON to make sure each class is fun, fast paced, and developmental. This is why the Drama Kids difference is very DRAMATIC.

Business Basics:

  • Drama Kids businesses are managed from a home office with classes taught daily throughout the franchise owner’s exclusive territory in schools, and community locations. Overhead is extremely minimal, and owners can enjoy a profitable business and a flexible lifestyle with weekends, and several summer weeks off.
  • The Drama Kids “secret sauce” is a fun, fast paced, and developmental curriculum consisting of over 450 unique and detailed lesson plans that ensures happy, successful students AND a successful business.
  • Classes are available for ages 4-17 broken into 4 appropriate age groupings with unique curriculum provided for each age group. Only Drama Kids has a 13 year cycle of curriculum to accommodate this ongoing student enrollment demand and allow a student to attend classes beginning at age four and continuing through age 17 without ever repeating a lesson.
  • Students attend only one hour per week throughout the school year. This makes the Drama Kids model a low price and high convenience drama option for parents compared to local drama/acting competitors.
  • Summer camps are also held during the summer using carefully constructed curriculum for six different half-day and full-day summer camps.
  • Designed for growth – Our model allows franchise owners the ability to quickly move away from teaching classes themselves to focus on hiring, training and supervising teachers, securing new locations for classes and maximizing enrollments in each class.
  • There are no auditions or rehearsals so children can enroll any time during the school year (space permitting).
  • Long term enrollments – unlike most afterschool programs with short class terms, Drama Kids enrolls students for a full school year, and over 50% of our students re-enroll for two or more years.
  • The Drama Kids model also works perfectly as an additional revenue/expansion opportunity for music centers and dance studios.

Business Features:

  • Low investment and low operating cost concept with high pre-tax profit margins of over 40%.
  • Recession-resistant business – as part of the always vibrant child enrichment industry, coupled with our low price point, Drama Kids franchise owners are positioned to weather any type of economic conditions.
  • The business can be started at any time during the year.
  • Very large and fast growing market with tremendous potential.
  • Large exclusive territories that allow franchise owners to enjoy great success with a single territory.
  • Very simple and flexible business model.
  • No hired employees necessary to start.

Investment Amount- $25,000